Today (Saturday), fans around the world celebrate the 40th anniversary of this global icon of "cute-cool". Happy Birthday, Hello Kitty.
Only a handful of characters last so long, especially in Japan, where thousands come and go in a highly competitive market. Hello Kitty has the looks, and more.
Khloe Naran plays with a Hello Kitty tea set at Hello Kitty Con October 31, 2014 at The Geffen Contemporary at MOCA in Los Angeles, California.
"Characters must have certain qualities, like an oversized round face, short limbs and plump body," said economist Takuro Morinaga, an expert on popular culture. "Kitty follows the basics, yet she has a strong personality."
Hello Kitty's company, Sanrio Co, which specialises in designing and making a wide range of products in the booming "cute" business, created her as a character 40 years ago.
Today (Saturday), fans around the world celebrate the 40th anniversary of this global icon of "cute-cool". Happy Birthday, Hello Kitty.
Only a handful of characters last so long, especially in Japan, where thousands come and go in a highly competitive market. Hello Kitty has the looks, and more.
Khloe Naran plays with a Hello Kitty tea set at Hello Kitty Con October 31, 2014 at The Geffen Contemporary at MOCA in Los Angeles, California.
"Characters must have certain qualities, like an oversized round face, short limbs and plump body," said economist Takuro Morinaga, an expert on popular culture. "Kitty follows the basics, yet she has a strong personality."
Hello Kitty's company, Sanrio Co, which specialises in designing and making a wide range of products in the booming "cute" business, created her as a character 40 years ago.
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