the number one player in this space. Currently the company ispresent in Lebanon, Jordan, Saudi Arabia, Bahrain, and Qatar.
Cobone claims monthly growth of up to 50 percent and a 70
percent share market in the Middle East and North Africa, and
more than 500,000 Cobone users have saved $10 million over 10
months.
Both Cobone and GoNabit have grown very quickly and hired many employees in 2011.The small success of these start-
ups attracted their Western counterparts to the Middle East. Groupon launched a UAE website with much fanfare. Head quartered in Washington, LivingSociala global GBS provider— entered the Middle East market in 2011 through the acquisition of GoNabit. For GoNabit, this was the opportunity to be sustained by a larger company, a key factor enabling long-term survival with this business model.
However, LivingSocial was unable to get its Middle East operations on a path to sustained profitability and closed down its Middle East operations in August 2012 exiting the market after just one year of operation.
At the beginning of 2012, LivingSocial laid out its strategic plan. They decided to continue to focus aggressively on areas with the greatest opportunity for growth and profitability. As a result, LivingSocial suspended its Middle East operations and direct company resources to other regions.
The companies struggle to distinguish themselves for
the same pool of potential customers. Global companies had
to compete with local group discount services, where the
local first mover has a significant advantage in the daily deals
space.
Another factor that every GBS and Internet retailer will have
to overcome in the Middle East is the reluctance on the part
the number one player in this space. Currently the company ispresent in Lebanon, Jordan, Saudi Arabia, Bahrain, and Qatar.
Cobone claims monthly growth of up to 50 percent and a 70
percent share market in the Middle East and North Africa, and
more than 500,000 Cobone users have saved $10 million over 10
months.
Both Cobone and GoNabit have grown very quickly and hired many employees in 2011.The small success of these start-
ups attracted their Western counterparts to the Middle East. Groupon launched a UAE website with much fanfare. Head quartered in Washington, LivingSociala global GBS provider— entered the Middle East market in 2011 through the acquisition of GoNabit. For GoNabit, this was the opportunity to be sustained by a larger company, a key factor enabling long-term survival with this business model.
However, LivingSocial was unable to get its Middle East operations on a path to sustained profitability and closed down its Middle East operations in August 2012 exiting the market after just one year of operation.
At the beginning of 2012, LivingSocial laid out its strategic plan. They decided to continue to focus aggressively on areas with the greatest opportunity for growth and profitability. As a result, LivingSocial suspended its Middle East operations and direct company resources to other regions.
The companies struggle to distinguish themselves for
the same pool of potential customers. Global companies had
to compete with local group discount services, where the
local first mover has a significant advantage in the daily deals
space.
Another factor that every GBS and Internet retailer will have
to overcome in the Middle East is the reluctance on the part
การแปล กรุณารอสักครู่..
the number one player in this space. Currently the company ispresent in Lebanon, Jordan, Saudi Arabia, Bahrain, and Qatar.
Cobone claims monthly growth of up to 50 percent and a 70
percent share market in the Middle East and North Africa, and
more than 500,000 Cobone users have saved $10 million over 10
months.
Both Cobone and GoNabit have grown very quickly and hired many employees in 2011.The small success of these start-
ups attracted their Western counterparts to the Middle East. Groupon launched a UAE website with much fanfare. Head quartered in Washington, LivingSociala global GBS provider— entered the Middle East market in 2011 through the acquisition of GoNabit. For GoNabit, this was the opportunity to be sustained by a larger company, a key factor enabling long-term survival with this business model.
However, LivingSocial was unable to get its Middle East operations on a path to sustained profitability and closed down its Middle East operations in August 2012 exiting the market after just one year of operation.
At the beginning of 2012, LivingSocial laid out its strategic plan. They decided to continue to focus aggressively on areas with the greatest opportunity for growth and profitability. As a result, LivingSocial suspended its Middle East operations and direct company resources to other regions.
The companies struggle to distinguish themselves for
the same pool of potential customers. Global companies had
to compete with local group discount services, where the
local first mover has a significant advantage in the daily deals
space.
Another factor that every GBS and Internet retailer will have
to overcome in the Middle East is the reluctance on the part
การแปล กรุณารอสักครู่..