Most principals and other administrators on Twitter acknowledge that there are more teachers on Twitter than administrators. It is unknown whether that is due to the simple fact that teachers outnumber administrators, or to the greater likelihood that younger and more tech-savvy teachers use Twitter more than typically older administrators do, or to some other factor,but almost all agree that getting administrators to use Twitter is an important move. Administrators can establish a personal,professional or districtwide Twitter account—or all three—and use it to communicate important messages with the community, celebrate their district’s successes, reach out to teachers within their district, and connect and learn fromad ministrators nationwide.