Nurse managers can have a powerful impact on staff nurses who are unaware of or skeptical about their potential as leaders. Through the use of coaching a leadership style in which managers provide individualized feedback and assistance to improve an employee's performance and development nurse managers support staff nurses as they “identify their unique strengths and weaknesses and tie them to their personal and career aspirations.”Goleman describes coaching as a positive style of leadership in which managers promote empathy and self-awareness, helping employees to develop long-term goals and plans.