The Apple Watch try-on experience is certainly a unique element to the buying experience within Apple Stores, but shows that finding the right fit is a main priority for the company and its most personal device yet.
Now, the unconventional actions continue, as Apple has begun sending out surveys to customers that have come into an Apple Store specifically for an Apple Watch try-on appointment. The reason? To gauge whether or not that try-on experience will lead to a sale. The try-on appointments began on Friday, April 10, and some reports have suggested the appointments are indeed winning customers over.