SO STRATEGIES STRENGTHS/OPPORTUNITIES
1.The major strength of Starbucks is its global presence and its strong customer loyalty which helps to increase its market share and growth in the coffee market. (S1,01) (S3,01)
2.By constantly introducing new innovative products in each store, Starbucks can continue to increase its revenue by expanding in other countries as well. (S8, O3) skyl
3.Starbucks is well known for its quality and fast services throughout the world, in order to upgrade its services according to customers requirement is to come up with more technological advancements. (S2,O4)