Governments can help. That help can be in the
form of self-financed bonus-malus systems for
CO2 tailpipe emissions (France), legal
requirements on battery warranties (California),
benefits that follow the car (Sweden), and an
increase of fuel tax offsetting ICE energy
efficiency improvements.
Car manufacturers can also help. The first and
most obvious would be to focus more on battery
lifetime improvements that translates into better
warranty conditions rather than on extending
range. The range needed to fully replace an ICE
car, we believe, is too far away. Various bundling
alternatives can easier and cheaper offset that need.
According to our findings, an all-electric car’s
competitiveness is more dependent on its price tag
and battery lifetime than on its range