The last dimension of the organisational commitment model is normative commitment. Meyer and Allen (1997, p 11) define normative commitment as “a feeling of obligation to continue employment”. Internalised normative beliefs of duty and obligation make individuals obliged to sustain membership in the organisation (Allen & Meyer, 1990). According to Meyer and Allen (1991, p 67) “employees with normative commitment feel that they ought to remain with the organisation”. In terms of the normative dimension, the employees stay because they should do so or it is the proper thing to do.