▪ Toyota produces fuel efficient, higher quality and smaller automobile that can attract consumers.
▪ With fuel price increasing every time they should produce hybrid gas electric vehicles which are both fuel and environmental effective.
▪ Toyota keeps on producing the new models of vehicles so attract each type segment of population.
▪ New customer segments.
▪ Growing demand from major emerging markets, India China and Russia.
▪ Positive growth trend in hybrid vehicles segment.