6.22 The Action Plan for Sustainable Growth (Report for the Blackpool Task Force, 2007) notes a lack of diversification in the Blackpool, Fylde and Wyre economic area and emphasises the negative impact of a declining resort economy which has long supported seasonal employment and a low proportion of higher order occupations. A lower quality visitor offer, combined with an increasingly outdated infrastructure and housing market imbalance puts pressure on the area to attract private sector investment.