It has been a long time since I’ve blogged. I’ve really been frustrated by this which has caused even more delays in my writing. I discovered part of the reason for my “writers block” while I was conducting interviews recently. I borrowed and used this “interview question” from Hubspot: “Is It Better To Be Perfect And Late Or Good And On-Time?”
I must say the question has produced some excellent conversations with not only the candidates but current colleagues and teammates as well. These conversations have varied from “What is the definition of Perfect?” to “How Much Time Should [NAMEYOURTASKHERE] take to complete?”. At the risk of “giving away” the answer to one of my favorite interview questions here is my answer:
The TL;DR version of my answer: “Good And On-Time”
David_LateI believe the gap in my blogging was due largely in part to not practicing what I truly believe in: “Good and On-Time” is better than “Perfect and Late.”
This principle applies directly to inbound marketing as well. I’ve come to the conclusion that many items on an inbound marketing to-do list could have significantly varying levels of time and resources dedicated to them and yet still function well. The level of detail, research, production quality, and results will vary of course, but none-the-less, something of use can be completed in almost any given amount of time and be “good” but not “perfect.” Here are a few examples: