Clothing is my product, my business and my dream in the future. I follow the trends every times. I think I have a designer skill. For example, At first, I love to design the cloth for myself and when people see that they like and ask about where I buy this dress. This is the reason and passion to create the brand and open the cloth shop. My goals is make people to ware a beautiful dress like me. I expect my cloth to be a global brand in the world. The concept of my business plan is how to be a successfuland well known brand in the market, it's very importance into my business plan. The target market is teenagers to office workers, age around 15-40 years olds. After produce the product, I will have 3 distributions channels to distribute our product. There are Own shop, Department store, and Online shop. Nowadays, online shop may be the easy way that I can communicate with customer and also advertisement. Our stores will be in the big city or the place that have high purchasing power in clothing. Then, I will create to advertisement in three ways are Television, Online Advertisement as Facebook or Instagram, and also newspaper. Online is the importance way to contact with customer because it's have a good network in every areas in the world. So, in term of online shop after customer order the cloth, they can choose in two ways by delivery or post office to get the product.