1. Break the negotiation into parts
2. The "I'm only asking for what's fair" approach.
3. The Getting to Yes approach
4. Take control.
5. Prioritize, prioritize, prioritize
6. The "offer-concession" strategy
7. Question rather than demand
8. Find points of agreement and end on a positive note
9. Do your research
10. Dealing with burnouts and ultimatums.
11. Use facts, not feelings.
1. Take your time.
2. Get professional help.
3. Always start with a term sheet.
4. Think of negotiating a contract like eating an elephant.
5. Do the math.
6. Don’t hesitate to pick up the phone
7. Understand that the first contract you receive is just that -- the first.
8. Consider finding someone to play “bad cop.”
9. Be reasonable.