2 Literature Support
Over recent years, several studies have focused on tourist satisfaction in particular tourism destinations and from there information was drawn on the elements that create attractive tourism products and services. This study concentrates on customer satisfaction with the service performance of all inclusive resort seeking to identify key variables which are related to customer satisfaction and holiday selection patterns.
The basic definition of all-inclusive holidays is where all travel, accommodation, food and beverage, entertainment, trips or sports coaching costs are paid for when booking for one established price. Issa and Jayawardena (2003), established that the all-inclusive holiday concept was first introduced in holiday camps in Britain in the 1930’s and was a different holiday concept where a guest had to carry no form of currency while on a holiday. It was a package designed to eliminate extra charges that can sour the sweetest of vacations.