The authors report the findings o f a study conducted among a sample o f 202 Hong Kong-based Chinese importing companies regarding their working relationships with Western export manufacturers. In particular, the study emphasizes
the effect o f interpersonal factors on financial performance through the intervening roles o f intercompany trust and relationship quality. Using structural equation modeling, the authors confirm that (1) several interpersonal relational
dimensions—namely, personal communication (sijiao,), personal credibility (xinyongj, and personal affection fganqingj—positively influence interfirm trust; (2) trust plays an instrumental role in enhancing the components o f the interfirm relationship quality (i.e., cooperation, commitment, and satisfaction); (3) interfirm relationship quality is positively related to superior financial performance; and (4) most o f the associations between each o f the interpersonal factors and interfirm trust were moderated by the importer’s size and foreign supplier’s origin as well as by the length of the relationship and which party initiated the relationship. The authors extract several conclusions and implications from the findings and provide directions for further research.
Another dimension related to social exchange theory
refers to ethicality, because the adoption of unethical
practices by either party of the exchange process can
erode honesty, undermine respect, stir up conflict, and
give rise to opportunistic behavior, among other negative
consequences (Filatov 1994; Gundlach and Murphy
1993; Oliver 1999; Murphy, Laczniak, and Wood
2007). Such perceptions are deeply rooted in the values,
norms, and traditions that characterize a particular
social context and are responsible for shaping a person’s
understanding of the appropriateness of a specific action
(Donaldson and Dunfee 1999).
The authors report the findings o f a study conducted among a sample o f 202 Hong Kong-based Chinese importing companies regarding their working relationships with Western export manufacturers. In particular, the study emphasizesthe effect o f interpersonal factors on financial performance through the intervening roles o f intercompany trust and relationship quality. Using structural equation modeling, the authors confirm that (1) several interpersonal relationaldimensions—namely, personal communication (sijiao,), personal credibility (xinyongj, and personal affection fganqingj—positively influence interfirm trust; (2) trust plays an instrumental role in enhancing the components o f the interfirm relationship quality (i.e., cooperation, commitment, and satisfaction); (3) interfirm relationship quality is positively related to superior financial performance; and (4) most o f the associations between each o f the interpersonal factors and interfirm trust were moderated by the importer’s size and foreign supplier’s origin as well as by the length of the relationship and which party initiated the relationship. The authors extract several conclusions and implications from the findings and provide directions for further research.Another dimension related to social exchange theoryrefers to ethicality, because the adoption of unethicalpractices by either party of the exchange process canกัดกร่อนความซื่อสัตย์ บั่นทอนความเคารพ ความขัดแย้ง ยั่วยุ และให้สูงขึ้นเพื่อยกพฤติกรรม ลบอื่น ๆผลกระทบ (Filatov 1994 Gundlach และเมอร์ฟี่1993 Oliver 1999 เมอร์ฟี่ Laczniak และไม้2007) การรับรู้ดังกล่าวมีรากลึกค่าบรรทัดฐาน และประเพณีที่กำหนดลักษณะเฉพาะบริบททางสังคมและมีหน้าที่สำหรับกำหนดรูปร่างของคนเข้าใจความหมายของการกระทำเฉพาะ(Donaldson และ Dunfee 1999)
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