When a company creates a logistics strategy it is defining the service levels at which its logistics organization is at its most cost effective (Murray).Marks & Spencer has adopted different logistics strategy from functional category of products.
French wine is sourced from grapes producing region of France. Logistics strategy for this classified as Food logistics. Autograph collection leather bags are the example of fashion logistics. The characteristic of fashion logistics is quick response (Christopher et al, 2004).Essential Colour Lipstick is the cosmetic brand of M&S. The supply chain of Lipstick falls under fashion logistics category. For Abbey Love seat, which is categorised in home and furnishing section logistics strategy, is dependent on low volume local sourcing market.