For example, in a daily diary study examining undergraduate students’ gratitude and
materialism over a 2-week period, researchers found that on days when people were less
materialistic than usual, they also tended to be more grateful on that same day. This link
held after controlling for trait materialism, implying that gratitude is related to less
materialistic strivings, no matter how generally materialistic the person. Further, materialism
was related to increased social loneliness and conflicted exchanges, but gratitude was
related to even stronger decreases in these outcomes (Bono and Polak 2007). Helping to
explain the above patterns, others (Kashdan and Breen 2007) found that materialism was
negatively related with well-being by way of increased experiential avoidance (i.e.,
unwillingness to face negatively evaluated thoughts, feelings and sensations, as well as the
circumstances begetting such experiences). Together, these findings illustrate ways gratitude
and materialism pull people toward different ways of being in the world—gratitude
promotes valuing connections to people, mindful growth, and social capital, whereas
materialism promotes valuing possessions, instant comfort, and social status.
For example, in a daily diary study examining undergraduate students’ gratitude and
materialism over a 2-week period, researchers found that on days when people were less
materialistic than usual, they also tended to be more grateful on that same day. This link
held after controlling for trait materialism, implying that gratitude is related to less
materialistic strivings, no matter how generally materialistic the person. Further, materialism
was related to increased social loneliness and conflicted exchanges, but gratitude was
related to even stronger decreases in these outcomes (Bono and Polak 2007). Helping to
explain the above patterns, others (Kashdan and Breen 2007) found that materialism was
negatively related with well-being by way of increased experiential avoidance (i.e.,
unwillingness to face negatively evaluated thoughts, feelings and sensations, as well as the
circumstances begetting such experiences). Together, these findings illustrate ways gratitude
and materialism pull people toward different ways of being in the world—gratitude
promotes valuing connections to people, mindful growth, and social capital, whereas
materialism promotes valuing possessions, instant comfort, and social status.
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