• The company would name a new ClO as former CIO Fred Johnson had left the company. Cedric “Rick” Vanzura, executive vice-president of emerging business and technology and chief strategy officer justified the change in strategy by saying, “Technology costs have gone significantly down [on] the lnternet while capabilities have gone up, and the availability of solid people to run these operations have gotten stronger. We‘ve been happy with the Amazon relationship; it definitely served its purpose from the time we struck that deal, but now it’s a new era, a new opportunity and we plan on taking advantage of it.”