During 2011, Tata won two prestigious awards, helping bring the company to global prominence. The Jaguar c-x75 won the Louis Vuitton award in Paris, and Range Rover Evoque won Design Year The new Pixel, Tata's city car concept for Europe, was displayed at the 81st Geneva Motor Show and its Tata 407 light truck celebrated its silver anniversary in 2011, selling 7 out of every 10 vehicles in the light commercial vehicle (LCV) category. The company began exporting the Nano to Sri Lanka, and launched the Tata Magic IRIS, a four-to-five seater four-wheel passenger carrier (top speed of 34 MPH) for public transportation. Also in that year, the Tata Ace Zip, a small "micro truck" for deep-penetration goods transport on the poor roads of rural India, and the new Tata Indica eV2, the most fuel-efficient car in India, were introduced