It is one thing to be capable of doing something; it is something else al-together to want to do it. Setting aside the issue of coercion, people generally want to do things for two basic reasons: (1) it serves some purpose of their own or (2) it serves someone else’s purpose and they’ve accepted something in return for doing whatever it is that
manageable. someone else wants done. Self-satisfaction and incentives; these are
the two great motivators.