IPOD’s IMPACT ON THE MUSIC BUSINESS
In the digital era, the unbundling of CDs through the purchase of individual tracks lets consumers pay far less to get a few of their favorite songs rather than buying an entire album. Many analysts predicted that the iPod’s success coupled with the consumer’s ability to choose individual song businesses. However, the industry is seeing individual downloads cannibalizing album profits and failing to attract new music sales. ‘’I’ve still never bought a download,’’ said Eneka Iriondo-Coysh,a 21-year-old graphic-design student in London who has owned a 10,000 song-capacity iPod for more than two years. ‘’I do it all from my CDs,’’ mostly hip-hop and soul.