. William Blake uses the word as a identifier of negativity in his poem 'London', stating that the people that are shown in the poem exhibit 'Marks of weakness, marks of woe.' [2] . Shakespeare however asserts that a person's personality and conscious can also be marked with a positive emotion, therefore reversing the effect of the word 'mark' (116 l.5) from one of negative deformity to one of a positive identifier.