Proactive environmental management systems
require accurate and reliable data that allow corporations
to control existing environmental pollution
while, at the same time, find ways of preventing or
eliminating potentially negative environmental
impacts of transportation activities. British Airways
(1999), for example, has developed a data collection
system that allows it to track environmental performance.
It collects data on (1) noise pollution from aircraft
landings and takeoffs, engine ground running,
and auxiliary and ground power units; (2) emissions
to the atmosphere; (3) fuel efficiency; (4) energy use;
(5) waste generation and disposal from inflight and
ground operations; (6) runoff and possible contamination
from de-icing, vehicle washing, and sewage;
(7) water consumption; and (8) environmental
impacts of fuel burning and congestion from flight
arrival and departure holding delays. The data collection
system helps British Airways to set environmentalobjectives and targets for performance improvement