Knowledge management strategy is positively influenced by a firm’s environmental turbulence
in that these pressures will continue to accentuate the importance of knowledge management,
creating more focus on effectively managing a firm’s knowledge and expertise. With the absence
of environmental turbulence, the implementation of knowledge management strategy is more
successful in achieving high strategic performance, because environmental turbulence may
results in the reduction of the value of knowledge acquired in prior experiences, which forces the
firm to collect more information and acquire more knowledge (Weiss and Heide, 1993) to fit the
firm’s existing knowledge management strategy for performance.