“You’re a kid now! You’re a squid now!” Splatoon‘s weak and cringe-worthy marketing campaign had many unconvinced that it was going to be a success. The game’s status as an online-focused multiplayer title, a type of game Nintendo usually avoids, also had gamers worried that Splatoon was going to flop.
Since launch, however, Splatoon has quickly become one of the most popular games on Nintendo’s struggling Wii U. It has enjoyed great sales, and thanks to a consistent stream of free DLC, Nintendo has managed to maintain and grow Splatoon‘s budding online community. While its horrendous commercials did some damage to its image, those that have actually given Splatoon a chance have mostly come away very impressed with what it brings to the table.
 
“You’re a kid now! You’re a squid now!” Splatoon‘s weak and cringe-worthy marketing campaign had many unconvinced that it was going to be a success. The game’s status as an online-focused multiplayer title, a type of game Nintendo usually avoids, also had gamers worried that Splatoon was going to flop.Since launch, however, Splatoon has quickly become one of the most popular games on Nintendo’s struggling Wii U. It has enjoyed great sales, and thanks to a consistent stream of free DLC, Nintendo has managed to maintain and grow Splatoon‘s budding online community. While its horrendous commercials did some damage to its image, those that have actually given Splatoon a chance have mostly come away very impressed with what it brings to the table.
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