This paper examines the value relevance of a simple fundamental analysis. This tool is basically used to assess the firms’ activities and prospects, partly through published financial statements. Bond credit rating and analyst’s long-term earnings growth forecasts are used as proxies for the firms’ value. The fundamental signals of interest are selected based on existing literature on fundamental analysis. In general, the results provide some supports for the value relevance of basic fundamental analysis. Additional analyses also reveal that there is a two-way relationship between bond credit rating and analysts’ forecasts. However, the relation does not exist in the case of commercial paper credit rating.