That was North Mountain Pastures in Pennsylvania, which raised $48,000 this winter to build a small-scale meat curing facility on their farm. When the Jeffries saw that project on Kickstarter, they approached the website again.
This time, they were approved and raised more than $33,000.
"Kickstarter is a platform," says Holly, "but it’s really a matter of us getting the word out, letting people know it’s there.