It makes my skin look brighter and healthier, especially since it has many antioxidant properties from the fruit extracts. There is no strong scent and applies well under makeup. It doesn't leave a sticky residue and feels very light on the skin because it absorbs very well into the skin. I use it when my skin looks tired or dull and needs a pick-me-up, and it helps my skin look like it had a full night's rest. I especially like generously applying on my face as a sleeping pack before special events because it really brightens up my skin as well as many brightening masks do.