The MSc Programme in International Tourism Management, run in association with Cardiff Metropolitan University, is designed to enable students to develop concepts and theories relating to international tourism management, stimulate critical thinking and the use of multi-disciplinary perspectives to transform management problems into opportunities. The design of the course is such that research forms a key part of the programme in order to encourage students to develop an evidence-based approach to reflective practice.
The tourism industry accounts for 10 percent of jobs worldwide. Its products are very similar to those offered by other industries such as Hospitality, but there are aspects of tourism management unique to its purpose. Developing a distinctive tourism product helps differentiate it from the global competition; exclusive products can command higher prices in the market place. For this reason, our course promotes creativity and innovation in tourism management techniques.
Furthermore, while customer focus and quality of service are critical aspects of the industry, the increasing use of information and communication technology has seen an increased proportion of tourism products bought over the internet. To succeed in global business, tourism organisations and their managers must adapt their operational approach accordingly. This course attempts to address current needs in a changing marketplace.
Students who do not have the relevant prior qualifications or experience may be required to undertake an additional semester of study, the Principles Stage, extending the course to 16 months**. The Principles Stage consists of the following modules:
Accounting and Decision Making Techniques
Business Environment
Information Technology and Management Information Systems
Students will be registered with Cardiff Metropolitan University throughout the programme. While the entire course can be completed in London, students also have the option of completing the final semester at other LSC Group campuses in Asia and Europe.
With so much choice available for both business and recreational activities, successful hospitality providers need to offer a distinctive product. It follows that good hospitality managers have, as well as business acumen, a sense of creativity and innovation as distinctive products can command higher prices in the marketplace.
While customer focus and quality of service are critical aspects of the industry, the increasing use of information and communication technology (for example online booking and the evolution of mobile phone apps) places increasing pressure on managers to be constantly aware of technological changes and adapt their market approach accordingly.
Students who do not have the relevant prior qualifications or experience may be required to undertake an additional semester of study, the Principles Stage, extending the course to 16 months**. The Principles Stage consists of the following modules:
Accounting and Decision Making Techniques
Business Environment
Information Technology and Management Information Systems
Students will be registered with Cardiff Metropolitan University throughout the programme. While the entire course can be completed in London, students also have the option of completing the final semester at other LSC Group campuses in Asia and Europe.
The MSc Programme in International Tourism Management, run in association with Cardiff Metropolitan University, is designed to enable students to develop concepts and theories relating to international tourism management, stimulate critical thinking and the use of multi-disciplinary perspectives to transform management problems into opportunities. The design of the course is such that research forms a key part of the programme in order to encourage students to develop an evidence-based approach to reflective practice.
The tourism industry accounts for 10 percent of jobs worldwide. Its products are very similar to those offered by other industries such as Hospitality, but there are aspects of tourism management unique to its purpose. Developing a distinctive tourism product helps differentiate it from the global competition; exclusive products can command higher prices in the market place. For this reason, our course promotes creativity and innovation in tourism management techniques.
Furthermore, while customer focus and quality of service are critical aspects of the industry, the increasing use of information and communication technology has seen an increased proportion of tourism products bought over the internet. To succeed in global business, tourism organisations and their managers must adapt their operational approach accordingly. This course attempts to address current needs in a changing marketplace.
Students who do not have the relevant prior qualifications or experience may be required to undertake an additional semester of study, the Principles Stage, extending the course to 16 months**. The Principles Stage consists of the following modules:
Accounting and Decision Making Techniques
Business Environment
Information Technology and Management Information Systems
Students will be registered with Cardiff Metropolitan University throughout the programme. While the entire course can be completed in London, students also have the option of completing the final semester at other LSC Group campuses in Asia and Europe.
With so much choice available for both business and recreational activities, successful hospitality providers need to offer a distinctive product. It follows that good hospitality managers have, as well as business acumen, a sense of creativity and innovation as distinctive products can command higher prices in the marketplace.
While customer focus and quality of service are critical aspects of the industry, the increasing use of information and communication technology (for example online booking and the evolution of mobile phone apps) places increasing pressure on managers to be constantly aware of technological changes and adapt their market approach accordingly.
Students who do not have the relevant prior qualifications or experience may be required to undertake an additional semester of study, the Principles Stage, extending the course to 16 months**. The Principles Stage consists of the following modules:
Accounting and Decision Making Techniques
Business Environment
Information Technology and Management Information Systems
Students will be registered with Cardiff Metropolitan University throughout the programme. While the entire course can be completed in London, students also have the option of completing the final semester at other LSC Group campuses in Asia and Europe.
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