But even the reasonable person standard can be interpreted in various ways. On one hand, we expect people will act in ways that would be normal or average. A "reasonable" person does what we could expect the ordinary, aver¬age person to do. There are problems using this standard for both consumer and producer behavior. It may turn out that the ordinary average consumer is not as smart as we might hope. The average person doesn't always read, or understand, warning labels, for example. The ordinary and average person may thoughtlessly place a cup of very hot coffee between her legs as she drives out of a parking lot and into traffic. The average person standard, when applied to consumers, risks exempting many consumers from taking responsibility for their own acts. When applied to producers, the average person standard sets the bar too low. We can expect more from a person who designs, manufactures, and sells a product than average and ordinary vigilance.