So that bore no relation at all to anything that I saw on Ducati but it’s clearly some kind of
innovation that is being fostered by new technologies. In this case, the Internet and all the
stuff that we’ve put on top of it have allowed these platforms to appear where we communicate. We collaborate with each other. Some of these things form very healthy norms and we start to generate really good content via this spontaneous, volunteer kind of community effort. Nothing to do with what I saw at Ducati, but a really interesting phenomenon going on here.