Reservations Sales Agents play a leading role in generating revenue for the hotel. They field nearly all inquiries for transient reservations (less than ten rooms per night) and must convert as many of these calls as possible into confirmed reservations. After quoting rates appropriate to specific requests, they must obtain agreement from the caller and confirm a reservation. In short, Reservations Sales Agents have a complex task. They must be able to follow sell strategy as determined by revenue management; listen and communicate effectively with a wide range of callers; close the sale; and input detailed information into the property management system (Opera), accurately and efficiently. Hay-Adams Hotel Reservations Sales Agents are order-makers, not order-takers.