Made in Mongolia
With nearly half of Mongolia’s three million people directly dependent on herding and the textile industry, cashmere is a vital export for the continued economic development of the country. Facing stiff competition from abroad, unfair competition from home, and rising costs for raw materials, the Mongolian cashmere industry has been able to make a strong comeback, with Gobi leading the way. Maintaining the important link between protecting traditional knowledge, implementing modern technology, and utilizing a strong IP portfolio of trademarks and certification marks, the company is poised to continue its success. This not only benefits Gobi as a company, but also benefits the traditional nomadic herders, their communities, and the Mongolian economy. One customer at a time, Gobi and its partners are redefining what it means to be “Made in Mongolia,” and are wrapping the world in the softness and warmth of Mongolian cashmere.