In Rwanda, a number of initiatives have been crafted
by both public and private sectors. However, these initiatives
have largely focused on the technical or productivity
constraints affecting coffee farmers at the expense of
institutional marketing arrangements for the crop. Rwandese
coffee is considered to be of high quality and is sold
to conventional markets such as the US, Europe and
other parts of the globe. Strides have been made to
improve the quality of Rwanda’s coffee following the promulgation
of the new coffee sector strategy in 1998. However,
the country’s export coffee remains largely obscured
on the global market.