Popsicle
In Dubai the weather is always hot and there is nothing better than enjoying a cold treat on a simmering day. What would be more fun than having an ice cream popsicle from your favorite fashion designer? Lara Atkinson let's it happen for you!
Lara Atkinson, a graphic designer in Dubai, teamed up with a high-fashion department store to create these trendy fashion popsicles inspired by a selection of Spring/Summer 2013 collections. Atkinson chose these specific designer collections based on their bold color palettes and graphics. "This is a collaboration in progress with a high fashion department store in the U.A.E., inspired by the most iconic S/S 13 fashion collections and the summer popsicle fad. After choosing popsicle shapes and colours that resemble the collections closely, we what we saw into matching flavours to accessorise the fashion p transformed of Dubai throughout the hot summer months. These popsicles would be available at various pop-up shops and popsicle vans parked in popular spots." al notion unll ran enjoy the latest catwalk fashions
The popsicles are cool because with this collection you can enjoy the latest catwalk fashions in an affordable way. Most of the time you're dreaming about having some clothes of your favorite designer, now you can enjoy a creative design of your designer in a new way.
The popsicles have a future growth potential because you can create a new popsicle collection every time there is a new fashion show, so it will never stop. You can keep on innovating new popsicle collections over and over again. It can become hype, just like the special designed Coca-Cola bottles by different fashion designers for the fashion week. Every fashion week, the same concept but in a new jacket and with another designer. it's This can also be the same with this new popsicle concept. A fashionista usually feels attracted to a fashion brand but she cannot always buy the clothes she sees on the catwalk. Now they can have some kind of design from their favorite designer and it makes them happy and it gives them a special feeling.