Understanding Needs and Wants (Additional)
Need State of felt deprivation
including physical, social, and individual needs.
Physical: Food, clothing, shelter, safety
Social: Belonging, affection
Individual: Learning, knowledge, self-expression
State of felt deprivation
including physical, social, and individual needs.
Understanding Needs and Wants (Additional)
Want
Wants + Buying Power = Demand
Form that a human need takes,
as shaped by culture and individual personality