Which of the following describes the Advocating role of the Counselor Sales Person?
Presenting a solution arrived at through a successful discovery process, based on the client's motives, and not your own
Discovering, through the use of questioning, the client's motives for buying and the difference between what the buyer has and what he wants
Communicating at a level where you can show your expertise in a confident manner
Supporting the client and removing any potential for dissatisfaction