MEASURING HR’S CONTRIBUTION: STRATEGY, METRICS, AND THE HR SCORECARD
HR’s priorities and tasks evolve over time, because they need to fit or make sense in terms of the company’s strategic direction. As we’ll see throughout this book, HR’s central task is always to provide a set of services that make sense in terms of the company’s strategy. A strategy is the company’s plan for how it will balance its internal strengths and weaknesses with external opportunities and threats in order to maintain a competitive advantage. Ferrari therefore has different HR policies and practices than does Ford, and Wal-Mart has different HR policies and practices than does Neiman Marcus.