provides low-cost accommodation for families with sick kids who travel to receive treatment. This a huge boon for parents struggling to care for sick children, particularly in central Tokyo where many world-class medical facilities are located yet where food and lodging costs can be extremely steep.From a branding standpoint, it makes sense for the burger chain to be involved with child-related CSR activities given the focus of their broader marketing campaigns. - See more at: http://www.brandingforgood.org/2012/02/mcdonalds-japan-collects-donations-for-new-ronald-mcdonald-house/#sthash.mDTf07NP.dpuf