Your favorite forms of entertainment are also filled with ads. If you go to a soccer game, the stadium has huge advertisements for all kinds of products. Many soft drink companies put on concerts and other events. In movies, you'll see characters driving a particular brand of car, or eating a popular snack food, because the manufacturers of the products paid to be in the film
The problem with all these kinds of advertising is that after some time, consumers don't notice them. After we have seen ads on the train or in the bus many times, we don't even read them. So advertisers to find have unusual places for ads, to surprise us and make us pay attention to them These days, you can find advertising in restaurant bathrooms, on ATM machines, and on the back of airplane seats. On the Internet, one web page might have a dozen ads, and you also find lots of ads in your e-mail. Cars. taxis, and other vehicles have become moving commercials. see ads on public telephones, and in elevators. There are even tiny ads on the apples in the supermarket. Soon, you'll see ads pressed into the sand on beaches!