Demand conditions: There was a tendency towards increased sales for enterprises in 2010 to 2012 due to expansion of the operational a more product varieties, and extra distribution channels. However, during the same period, some enterprises experienced constant sales due to non-expansion in distribution channels. Most enterprises are likely to make higher net profits, averaging on sales, to the that they produce higher value-added products and their sales have been increased. Each enterprise generally distribute their main products. The domestic market holds the major distribution share although some enterprises Singapore, products to both the domestic and foreign markets, for example: USA, Australia, China, Japan, an obvious Malaysia, Europe, and the Middle East. Insufficient demand, caused by low market share, is still problem. intense competition in the market between enterprises for Firm strategy, structure, and rivalry There is they have been certified to their products. The companies have not received any prizes or awards, even though