(2005). Other mood induction techniques for inducing gratitude
might include the film/story technique (i.e., watching films
or reading stories designed to cause gratitude) or a gift procedure
in which subjects receive an unexpected gift to show the
experimenter’s appreciation for participating in the experiment
(Westermann et al., 1996). Research using exchange games
might be useful as well (e.g., Tsang, in press).
In addition to laboratory studies, daily diary or experience sampling
studies could shed light on whether momentary experiences
of gratitude help to deter materialistic strivings in people’s daily
lives. Moreover, although it may be the case that gratitude reduces
materialistic strivings, it is also possible that materialistic strivings
inhibit gratitude. This too could be explored in laboratory research
as well as in daily diary or experience sampling studies.
The prioritizing of material wealth over other values is a significant
social problem. By increasing satisfaction with life, increasing
people’s sense of security, and giving them the distinct sense
that other people care about them, gratitude might help to alleviate
the materialistic striving and its negative effects. Thus, we
think the link between gratitude and materialism is a connection
well worth exploring in future research on happiness.
(2005). Other mood induction techniques for inducing gratitude
might include the film/story technique (i.e., watching films
or reading stories designed to cause gratitude) or a gift procedure
in which subjects receive an unexpected gift to show the
experimenter’s appreciation for participating in the experiment
(Westermann et al., 1996). Research using exchange games
might be useful as well (e.g., Tsang, in press).
In addition to laboratory studies, daily diary or experience sampling
studies could shed light on whether momentary experiences
of gratitude help to deter materialistic strivings in people’s daily
lives. Moreover, although it may be the case that gratitude reduces
materialistic strivings, it is also possible that materialistic strivings
inhibit gratitude. This too could be explored in laboratory research
as well as in daily diary or experience sampling studies.
The prioritizing of material wealth over other values is a significant
social problem. By increasing satisfaction with life, increasing
people’s sense of security, and giving them the distinct sense
that other people care about them, gratitude might help to alleviate
the materialistic striving and its negative effects. Thus, we
think the link between gratitude and materialism is a connection
well worth exploring in future research on happiness.
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