Chapter Summary
1. Appreciating the capital markets as a food chain looking for companies to invest in is key to understanding motivations and requirements.
2. Entrepreneurs have to determine the need for outside investors, whether they want outside investors, and if so whom.
3. America's unique capital markets include a wide an of private investors, from "angels" to venture capitalists.
4. The search for capital can be very time consuming, and whom you obtain money from is more importar than how much.
5. It is said that the only thing that is harder to get fro a venture capitalist than a "yes" is a "no."
6. Fortunately for entrepreneurs, the booming rebirth of classic venture capital in the 1990s has raised the valuations and the sources available. Entrepreneurs who know what and whom to look for—and look out for—increase their odds for success.