Marcus report on the finding of Gartner group survey of crm manager in which crm ability to enhance customer value is rank important or very important by 96 percent of the respondent as a result it is not really astonishing that most company are involve in some kind of crm project For many the main focus line in the implementation of software solution to support marketing sale and service activity but there is also a big market for crm apllication. The gartner group estimate the worldwide market for crm technology growing to 47 billion dollar by 2006 Meta group sees the european market itself as more tham 3 billion pound in 2004