THE FINANCIALS AND SALES FORECAST
Estimates of operating expenses, estimated revenues and resulting profits for the next five years appear in Excel book available at www.gendron.info/TSIcase. The Excel book has five “sheets”: (1) “Preliminary Financial Analyses,” (2) “Technology Cost Analysis,” (3) “Analysis of Ticket Sales,” (4) “Other Assumptions,” concerning the bank line of credit, Marketing and other expenses and (5) Employee/Staff estimated costs in “Salaries.” The definitions of terms appear in “Excel sheet – Preliminary Financial Analyses” and in the comments boxes attached to cells in the Excel sheets. The five sheets are related: for instance, changing the price of a ticket (in the “Analysis of Ticket Sales” sheet) will automatically change the price in the “Preliminary Financial Analyses” sheet. Changing the estimate of employee costs in the “Salaries” sheet will immediately change “Salaries” in the “Preliminary Financial Analyses” sheet, etc. Therefore, the five sheets can easily be used to perform sensitivity analyses by varying the assumptions that underpin TSI’s business model and assess the impact of these variations.
The “Preliminary Financial Analyses” sheet shows a middle-of-the-road forecasted five-year expenses and revenues statement. It indicates that TSI business model should prove to be very profitable.