Outcomes from the PAR process were reported according to the 4 phases of Pinel’s Model.
Phase 1 Assessment and organization development
Sangkhom District consisted of 5 sub-districts (Tambon) which are Kaeng Kai, Pha Tang, Ban Muang, Na Ngio
and Sangkhom. It was found that Sangkhom District had high potential in developing a community-based
ecotourism because there are many tourists’ attractions such as natural (river sides, mountain and tropical forest),
bio-diversity (flora and fauna), cultural (temples and Buddhist ritual events) in Sangkhom District. Additionally,
local residents were interesting in developing tourism, 3 tourism pilot projects were found and supported by local
governments such as the head of villages and Tambon Administration Organization Committees.
Phase 2 Planning and preparation
In phase 2, participants felt more interesting in tourism development and involved in the planning process.
Workshops were held to gain stakeholders’ opinions concerning tourism development. During the planning process,
participants were educated in tourism disciplines. Therefore, they recognized that only intrinsic destination
resources alone cannot attract tourists. Tourist Destination Competitiveness and Attractiveness (TDCA) (Figure 2)
proposed by Vengesayi (2003) was used as an example to develop destination’s competitiveness, attractiveness and
uniqueness.
Figure 2