USR needs to be a component of each institution’s strategic planning process. Strategic planning is a complex and time-intensive process. It is a process that should allow access for stakeholders from all level of the higher education system. The potential of strategic planning will not be realized until there is a strong and realistic strategic plan for the future. Such a plan must focus quite strongly on the details of how reform can and will be implemented, along with realizing the USR impact for not only the university, but also for the community and global society