In discussions of trust integrity, honesty and credibility are often used either as components or drivers of trust. Other adjectives used are sincerity, consistency, information sharing and equality of power. Trust is also related to the concept of source credibility.
Little and Marandi (2003) suggests that honesty, credibility and integrity are often adopted either as elements or drivers of trust. Other adjectives adopted are consistency,sincerity, equality of power and information sharing. Additional, trust is also associated with the concept of source credibility.