In recent decades, many Thai parents have worked hard to send their children to bilingual or international schools where English is preferred and privileged over their mother tongue, and as a result their Thai (both spoken and written) performance has gradually eroded. A great number of Thai students who have been educated in Englishspeaking countries have also shown considerable evidence in the loss of their native tongue. However, this is not only the case for those who have been extensively exposed to Anglo-American language and culture. Students‘ Thai competence across the nation seems to have dramatically declined in recent years. The music industry, pop culture, cable television, and Hollywood movies from the US in particular have played a major role in accelerating the language loss issue. Sharing this concern, Bamgbose (2001), a celebrated Nigerian professor, has observed how American English and American culture have a great impact on the local broadcasting and media