Consumer protection. The origin of consumer protection goes
back a century, but the inclusion of travel came much later,
after radical “consumer movements” in the 1960s and 1970s.
Another circumstance was the blossoming package travel
markets. In Europe, The Package Travel Directive was
passed in 1990. The directive included regulations of the
provision of information by tour operators, financial protection
and repatriation in the event of company failure, and a
specific regime for contractual liability in terms of package
holidays. Warranty funds with payments from the tour operation
ensured that customers could reclaim expenses in case
of bankruptcy.